One of the first questions we hear is simply, “How much will a website cost?” The honest answer is that it depends, but not randomly. A handful of factors explain almost every difference between a small brochure site and a large platform, and knowing them helps you budget sensibly and compare quotes fairly.
1. The number and type of pages
A five-page company site is a different job from a catalogue of two thousand products. Beyond page count, think about page types: a standard page is cheap to repeat, while pages with search, filters or calculators need real engineering.
2. Design depth
A clean design built on proven layouts costs less than a fully custom design system with bespoke illustrations and animation. Neither is wrong. Custom design makes sense when your brand needs to stand apart; a lighter approach is smarter when speed to launch matters most.
3. Features and integrations
Contact forms are straightforward. Online payments, booking, customer logins, CRM connections or stock sync each add planning, development and testing time. List the features you truly need on day one and park the rest for later.
4. Content
Who writes the text and prepares the images? Professionally written copy and photography take time and often money. Sites stall most often because content is late, so decide early who owns it.
5. Search and speed requirements
A site that loads quickly and is structured for search engines takes deliberate work: image optimisation, clean code, correct headings and metadata. It is cheaper to build in from the start than to retrofit.
6. Support after launch
Websites need updates, backups and security patches. Budget for ongoing care, whether through a support plan or your own team.
How to get a reliable quote
Write down your goals, the pages and features you need, examples you like, and your target launch date. The more specific the brief, the closer the first estimate will be to the final price. If you would like a written estimate, share your requirements and we will reply within one working day.
